Loughborough University Research Publications
Loughborough University
Leicestershire, UK
LE11 3TU
+44 (0)1509 263171
Loughborough University

Loughborough University Research Publications


Publications for Lora Markova

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Conferences

Markova, L (2024) Immersive Experiences and Synaesthetic Abstraction – Dreamachine by Collective Act. In Music and the Moving Image MaMI New York University NYU Steinhardt, NYU, New York.

Markova, L (2023) Preserving Immersive Experiences – industry-led and audience-generated approaches within Audience of the Future (AoTF) and Unboxed. In DRHA 2023 Performing Cultural Heritage in the Digital Present, University of Turin, Italy.

Markova, L (2023) Immersive Storytelling & Inclusive Innovation - Unboxed: Creativity in the UK. In MIX 2023 Storytelling in Immersive Media, British Library, London.

Markova, L (2023) Media Ecologies of Creative Innovation. In Media Ecology Association MEA 2023 Conference, Fordham University, New York.

Markova, L (2023) Immersive Experiences for an Inclusive Digital Culture. In British Academy ECR Culture and Heritage in the Digital Age, The Exchange, University of Birmingham.

Markova, L (2023) Creative Innovation in Live Experiences and Festivals. In INN2023 (Per)forming Innovation, OBI Media Observatory, NOVA University, Lisbon, Portugal.

Markova, L (2022) Sustainable and Inclusive Innovation in Unboxed: Creativity in the UK. In DRHA 2022 Digital Sustainability: From Resilience to Transformation, Kingston School of Art.

Markova, L (2022) Leonora Carrington On and Off Screen: Cinematic Migrations between Mexico and the UK. In WSSXI Women, Cinema and World Migration, Columbia University, New York.

Markova, L (2021) Virtual Empathy in the VR experiment The Machine to be Another. In BEYOND 2021, Belfast.



Chapters

Markova, L (2025) Transcoding Migration: On the Transcultural Aesthetics of Socially Engaged Creativity across Europe. In Fusillo, M, Legge, D, Lino, M, Petricola, M, Rossini, G (ed) New Approaches to Transcodification. Literature, Arts, and Media, De Gruyter Brill, pp.337-347, ISBN: 9783111636122. DOI: 10.1515/9783111636122-031.

Markova, L (2025) Preserving Immersive Experiences as Transformative Museum Experiences. In L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S, L, C, A, V, A, S (ed) Transformative Museum Experiences, Springer, pp.189-207, ISBN: 978-3-031-89520-3. DOI: 10.1007/978-3-031-89521-0_10.

Markova, L (2025) Virtual production and the future of live performance: Intermedial trajectories of expanded animation in the immersive production 'Dream' (Royal Shakespeare Company, 2021). In Mitchell, S, Perry, C, Redmond, S, Torre, L (ed) The Screens of Virtual Production: What is Real?, Routledge, pp.112-128, ISBN: 9781003463139. DOI: 10.4324/9781003463139-10.

Markova, L (2025) Virtual Production and the Future of Live Performance. In The Screens of Virtual Production, Routledge, pp.112-127, DOI: 10.4324/9781003463139-10.

Markova, L (2022) Remixing transcultural mobilities on screen: Remapping Europe, a Remix Project (2013). In Trandafoiu, R (ed) Border Crossings and Mobilities on Screen, Routledge, pp.112-124, ISBN: 9781003127703. DOI: 10.4324/9781003127703-12.

Markova, L (2016) Transcultural aesthetics in European transmedia art projects: On the social effects of artistic co-creativity [Abstract]. In Cuenca, J and Ahedo, R (ed) Cultural and Creative Industries Social Effects, University of Deusto, pp.377-394, ISBN: 9788415759867.

Markova, L (2013) Pray, Eat, Love or Shop, Eat, Celebrate. Transcultural Trends in Indian Advertising. In Shirwadkar, S (ed) India through a European Lens, University of Pune, pp.7-40.

Markova, L (2013) Mapping in-betweenness: On the representation of transculturality in The Edge of Heaven (Fatih Akin 2007). In Klein, L and Tamcke, M (ed) Europeans In-Between: Identities in a (Trans-) Cultural Space, Euroculture consortium, pp.45-63, ISBN: 9789036754972.



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