Loughborough University
Leicestershire, UK
LE11 3TU
+44 (0)1509 263171
Loughborough University

Loughborough University Research Publications


Publications for James Saker

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Journal Articles

Ott, UF, Williams, D, Saker, J, Staley, L (2019) A configurational analysis of the termination scenarios of international joint ventures: All is well that ends well, Journal of Innovation & Knowledge, 4(3), pp.202-210, ISSN: 2444-569X. DOI: 10.1016/j.jik.2019.01.004.

Taylor-West, P, Saker, J, Champion, D (2018) Market segmentation strategies for complex automotive products, Journal of Strategic Marketing, 28(3), pp.266-283, ISSN: 0965-254X. DOI: 10.1080/0965254X.2018.1555548.

Pinder, J, III, RS, Austin, S, Gibb, A, Saker, J (2017) What is meant by adaptability in buildings?, Facilities, 35(1/2), pp.2-20, ISSN: 0263-2772. DOI: 10.1108/F-07-2015-0053.

Saker, J (2016) To rebuild trust, dealers and carmakers need to behave ethically, Automotive Management, pp.31-31.

Saker, J (2016) Can the market defy gravity again in 2015? Not without a plan, Automotive Management, pp.36-36.

Saker, J (2015) How can digital - savvy carmakers be like the Kaiser Chiefs?, pp.33-33.

Saker, J (2015) Only cooperation can solve motor retail's recruitment crisis, Automotive Management, pp.52-52.

Saker, J (2015) In the age of the PCP, there is no room for Arthur Daley clichés, Automotive Management, pp.43-43.

Saker, J (2015) Can Volkswagen's reputation come back from the dark side?, Automotive Management, pp.38-38.

Saker, J (2015) What gets measured gets managed. But should it?, Automotive Management, pp.33-33.

Saker, J (2014) Beware of manufacturers' great expectations, Automotive Management, pp.108-108.

Saker, J (2014) On Pavlov's dog and dealers hard- wired to chase bonuses, Autmotive Management, pp.52-52.

Saker, J (2014) What car dealers can learn from the independent Scots, Automotive Management, pp.59-59.

Saker, J (2014) What David Moyes could have learned from Ford Motor Co, Automotive Management.

Saker, J (2014) Time and motion management won't impress customers, Automotive Management, pp.47-47.

Saker, J (2014) Football fans may forgive bad treatment, but customers won't, Automotive Ma42nagement, pp.42-42.

Taylor West, P, Saker, J, Champion, D (2013) Segmenting for complexity: persuading people to buy what they don't understand, Journal of Strategic Marketing, 21(4), pp.332-346, ISSN: 0965-254X.

Pinder, J, Schmidt, R, Saker, JM (2013) ‘’Stakeholder perspectives on developing more adaptable buildings’’, Construction Management and Economics, 31(5), pp.440-459.

Taylor‐West, P and Saker, J (2012) Computer assisted sales processes in automotive retailing, International Journal of Retail & Distribution Management, 40(7), pp.493-509, ISSN: 0959-0552. DOI: 10.1108/09590551211239828.

Taylor-West, P, Saker, J, Champion, D (2012) The benefits of using reduced item variable scales in marketing segmentation, Journal of Marketing Communications, pp.-, DOI: 10.1080/13527266.2012.723026.

Saker, JM and Taylor - West, P (2012) ,"Computer assisted sales processes in automotive retailing", International Journal of Retail & Distribution Management, 40(7), pp.493-509.

Taylor-West, P, Saker, JM, Champion, D (2012) The benefits of using reduced item variable scales in marketing segmentation, ISSN: 1352-7266. DOI: 10.1080/13527266.2012.723026.

Taylor‐West, P, Fulford, H, Reed, G, Story, V, Saker, J (2008) Familiarity, expertise and involvement: key consumer segmentation factors, Journal of Consumer Marketing, 25(6), pp.361-368, ISSN: 0736-3761. DOI: 10.1108/07363760810902495.

Taylor West, P, Fulford, H, Reed, GM, Story, VM, Saker, JM (2008) Familiarity, Expertise and Involvement: Key Consumer Segmentation Factors, Journal of Consumer Marketing, 25(6), pp.361-368, ISSN: 0736-3761. DOI: 10.1108/07363760810902495.

Story, V, O'Malley, L, Hart, S, Saker, JM (2008) The Development of Relationships and Networks for Successful Radical Innovation, Journal of Customer Behaviour, 7(3), pp.187-200, ISSN: 1475-3928. DOI: 10.1362/147539208X369634.

Faram, MG, Saker, JM, Story, VM (2007) Perspectives of Different Parties involved in the Selection of Capital Equipment for Sewerage and Wastewater-Associated Infrastructure Investment Projects, Water and Environmental Journal, 21, pp.165-172, ISSN: 1747-6585.

Maxwell, S, Reed, GM, Saker, JM, Story, VM (2005) The Two Faces of Playfulness: A New Tool to Select Potentially Successful Sales Reps, Journal of Personal Selling & Sales Management, 25(3), pp.215-229, ISSN: 0885-3134.

Reed, GM, Story, VM, Saker, JM (2004) Business-to-Business Marketing: What is Important to the Practitioner?, Marketing Intelligence & Planning, 22(5), pp.501-510, ISSN: 0263-4503. DOI: 10.1108/02634500410551888.

Reed, GM, Story, VM, Saker, JM (2004) Information Technology: Changing the Face of Automotive Retailing?, International Journal of Retail & Distribution Management, 32(1), pp.19-32, ISSN: 0959-0552. DOI: 10.1108/09590550410515524.

Story, VM, Smith, IG, Saker, JM (2001) Developing Appropriate Measures of New Product Development: A Contingency-Based Approach, International Journal of Innovation Management, 5(1), pp.21-47, ISSN: 1363-9196. DOI: 10.1142/S1363919601000282.

Story, VM, Hurdley, L, Smith, IG, Saker, JM (2001) Methodological and Practical Implications of the Delphi Technique in Marketing Decision-Making: A Re-Assessment, The Marketing Review, 1(4), pp.487-504, ISSN: 1469-347X. DOI: 10.1362/1469347002562579.

Doherty, NF, Saker, JM, Smith, IG (1998) Developing 'Appropriate' Marketing Within the Public Leisure and Library Sectors: A Comparative Study, Managing Leisure: an International Journal, 3(3), pp.149-161, ISSN: 1360-6719.

Grant Braham, B, Carter, D, Saker, JM (1998) The Contribution of Motor Racing Sponsorship to the Product Adoption Process, International Journal of Customer Relationships Management, 1(2), pp.152-165, ISSN: 1461-1465.

Saker, JM and Smith, IG (1997) Towards Culture Driven Strategic Marketing Planning: The Use of Participatory Action Research, Journal of Strategic Marketing, 5(3), pp.127-141, ISSN: 0965-254X.

Ali, F, Smith, IG, Saker, JM (1997) Developing Buyer-Supplier Relationships in the Automobile Industry: A Study of Jaguar and Nippondenso, European Journal of Purchasing & Supply Management, 3(1), pp.33-42, ISSN: 0969-7012.

Saunders, JA, Saker, JM, Smith, IG (1996) Exploring Marketing Planning, Journal of Marketing Management, 12(1-3), pp.1-3, ISSN: 0267-257X.

Saunders, JA, Saker, JM, Smith, IG (1996) An Agenda for Research into Strategic Marketing Planning, Journal of Marketing Management, 12(1-3), pp.215-230, ISSN: 0267-257X.

Doherty, NF, Saker, JM, Smith, IG (1996) Marketing Development in the Leisure Services Sector: An Empirical Analysis, Managing Leisure: An International Journal, 1(4), pp.213-225, ISSN: 1360-6719.

Saker, JM and Speed, R (1996) Developing Strategic Planning in a Special Education Service, International Journal of Educational Management, 10(1), pp.5-10, ISSN: 0951-354X.

Doherty, NF, Saker, J, Smith, IG (1995) Marketing development in the public library sector: an empirical analysis, Journal of Information Science, 21(6), pp.449-458, ISSN: 0165-5515. DOI: 10.1177/016555159502100604.

Doherty, NF, Saker, JM, Smith, IG (1995) Marketing Development in the Public Library Sector: An Empirical Analysis, Journal of Information Science, 21(6), pp.511-520, ISSN: 0165-5515.

Saunders, JA and Saker, JM (1994) The Changing Consumer in the UK, International Journal of Research in Marketing, 11, pp.477-489, ISSN: 0167-8116.

Saker, JM and Smith, IG (1993) Future Planning, Leisure Opportunities, 118, pp.36-37.

Saker, JM and Smith, IG (1993) Getting Promotion, Leisure Opportunities, 117, pp.34-35.

Saker, JM and Smith, IG (1993) Marketing Activity, Leisure Opportunities, 116, pp.34-35.

Saker, JM and Smith, IG (1993) Selling Leisure, Leisure Opportunities, 115, pp.34-35.

Massey, S and Saker, JM (1992) The Way Ahead, Rugby World and Post, pp.78-79.

Saker, JM and Smith, IG (1992) Developing Marketing Strategy in the Not-For-Profit Sector, Library Management, 13(4), pp.6-21.

Saker, JM (1992) Corporate Culture: Is it Really a Barrier to Marketing Planning? Journal of Marketing Management, 8(2), pp.177-181, ISSN: 0267-257X.

Saker, JM and Brooke, W (1989) Ethnic Food Business - Success and Failure, British Food Journal, 91(2) March/April), pp.22-24.

Saker, JM (1989) Ethnic Food Business Revisited, British Food Journal, 92(6) Sept/Oct), pp.26-27.

Saker, JM (1989) The Message in a Bottle, New Consumer, (2) Winter), pp.18-19.

SAKER, JM and HENDERSON, DM (1987) TOO MUCH TOO SOON - AN EXAMINATION OF RAPID GROWTH, JOURNAL OF THE OPERATIONAL RESEARCH SOCIETY, 38(12), pp.1160-1160, ISSN: 0160-5682.

Saker, JM and Milloy, A (1984) A New Approach to BEC Assessment, Journal of Further and Higher Education, 8(2) Summer), pp.23-27.

Saker, JM and Cooke, L Knowledge Sharing in a Global Automotive Corporation - The Role of Homophily in Markets, Journal of Knowledge Management, ISSN: 1758-7484.



Conferences

Saker, J and Cooke, L (2018) The role of tacit knowledge sharing in national sales companies. In Academy of Marketing, University of Hull, pp.212-212.

Saker, J and Cooke, L (2017) Why Kuwait will listen to Costa Rica but not vice versa: The role of 'Organizational Homophily' in tacit knowledge sharing between national sales companies. In American Marketing Association, San Francisco, pp.27-28, ISBN: 0877573662.

Saker, JM, Ott, UF, Staley, L (2016) Termination In International Joint Ventures of the Automotive Industry: A Set Theoretical and Fuzzy Set Qualitative Comparative Analysis. In Global Innovation and Knowledge Academy, Valencia Spain.

Saker, J (2016) Knowledge sharing in a global automotive corporation. In International Conference on Business and EConomic Development, New York, pp.354-355.

Saker, J, Taylor-West, P, Grzesinski, A (2016) The changing channel power relationship between customers and dealerships in the retail automotive sector. In Academy of Marketing, Newcastle Business School,ISBN: 9781906596293.

Taylor-West, P, Champion, D, Saker, J (2016) Marketing to Jedi Knights may be just as reliable as current market segmentation methods. In Academy of Marketing, Newcastle Business School.

Pinder, J, III, RS, Gibb, A, Saker, J (2011) Exploring the business case for more adaptable buildings: lessons from case studies. In CIB Management and Innovation for a Sustainable Built Environment Conference, Amsterdam,ISBN: 9789052693958.

Davison, N, Goodier, C, Gibb, A, Austin, S, Saker, JM, Gregory, C (2006) Factors influencing the market for branded mass customized buildings. In .

Taylor West, P, Reed, GM, Saker, JM (2005) Standardisation of Frustration? Implementation of Computer Assisted Sales Processes in Automotive Dealerships. In Proceedings of the Academy of Marketing Conference, Dublin.

Taylor West, P, Fulford, H, Reed, GM, Saker, JM, Story, VM (2005) Cross-Cultural Dimensions of Product Newness in the Automotive Sector: Consumer Perceptions across Meso-Level Markets. In Proceedings of the Academy of Marketing Conference, Dublin.

Taylor West, P, Fulford, H, Reed, GM, Saker, JM, Story, VM (2005) Perceptual and Epistemic Newness: A Combination for the Development of New Automotive Products. In Proceedings of the Academy of Marketing Conference, Dublin.

Taylor West, P, Saker, JM, Reed, GM, Story, VM, Fulford, H (2005) Cross-Cultural Dimensions of Product Newness in the Automotive Sector, and their Differential Effect on Market Success. In Proceedings of the 12th International Product Development Management Conference, Copenhagen Business School, pp.1597-1608.

Stachow, GB, Reed, GM, Story, VM, Saker, JM, Smith, IG (2004) The Impact of Manufacturer-Dealer Relationships on New Product Success. In Academy of Marketing Conference, University of Gloucestershire, Cheltenham,ISBN: 1 86174 148 0.

Stachow, GB, Reed, GM, Saker, JM, Smith, IG (2004) Trustworthy, Open and Honest - is this the 21st Century Car Dealer?. In Academy of Marketing Conference, University of Gloucestershire, Cheltenham,ISBN: 1 86174 148 0.

Maxwell, S, Reed, GM, Saker, JM, Story, VM (2004) The Playfulness of Sales Managers: Its Effect on Sales Reps' Organizational Commitment to Job Satisfaction. In 33rd European Marketing Academy Conference, Worldwide Marketing, University of Murcia, Spain,ISBN: 84-8371-464-7.

Maxwell, S, Reed, GM, Saker, JM, Story, VM (2004) What Determines Sales Reps' Organisational Commitment? It Depends on Whom You Ask. In 32nd European Marketing Academy Conference, Marketing: Responsible and Relevant, University of Strathclyde, Glasgow.

Maxwell, S, Reed, GM, Saker, JM, Story, VM (2003) Personality and Selling: Playing the Game - the Route to Sales Success. In Academy of Marketing Annual Conference, Marketing: A History of the Next Decade, Aston Business School, Birmingham,ISBN: 1-85449 460 0.

MacMillan, K, Smith, IG, Saker, JM, Wong, VWY (2002) The Manufacturer-Retailer Relationship and Effect on New Product Launch Success. In 9th International Conference on Recent Advances in Retailing and Services Science, The European Institute of Retailing and Services Studies, Heidelberg, p.56, ISBN: 90-6814-138-4.

Maxwell, S, Reed, GM, Saker, JM, Story, VM (2002) Predicting Sales Performance: A New Approach. In 31st European Marketing Academy Conference, Marketing in a Changing World: Scope, Opportunities and Challenges, University of Minho, Braga, Portugal,ISBN: 972-8755-00-7.

Story, V, Saker, J, Smith, G (2002) Forecasting the future of european automotive retailing: A foresight vehicle research project. In , SAE Technical Papers. DOI: 10.4271/2002-01-0180.

Jackson, T, Hirst, A, Wong, VW, Smith, IG, Saker, JM (2001) The Manufacturer-Retailer Interface in the New Product Commercialisation Process. In Academy of Marketing Conference, 2001: A Marketing Odyssey, Cardiff University, p.7.

Reed, GM, Story, VM, Saker, JM, Cussell, D (2001) Introducing Information Technology into the Buying Process in an Automotive Dealer. In Academy of Marketing Conference, 2001: A Marketing Odyssey, Cardiff University.

Story, VM, Hurdley, LH, Smith, IG, Saker, JM (2001) Forecasting the Future of European Automotive Retailing. In Academy of Marketing Conference, 2001: A Marketing Odyssey, Cardiff University.

Reed, GM, Story, VM, Saker, JM, Cussell, D (2001) The Impact of Information Technology on Consumers' Perceptions of the Buying Process in an Automotive Retail Dealer. In 30th European Marketing Academy Conference, Rethinking European Marketing, Bergen, Norway.

Story, VM, Hurdley, LH, Smith, IG, Saker, JM (2000) Methodological and Practical Implications of the Delphi Technique in Marketing Decision-Making: A Re-Introduction. In Academy of Marketing Conference, Bridging the Divide, University of Derby,ISBN: 0 901437 90 5.

Story, VM, Reed, GM, Hurdley, LH, Saker, JM, Cussell, D (2000) The Influence of Atmospherics in a Car Dealership. In Academy of Marketing Conference, Bridging the Divide, University of Derby,ISBN: 0 901437 90 5.

Reed, GM, Story, VM, Hurdley, LH, Saker, JM (2000) The Influence of Atmospherics in a Car Dealership: Measuring Customer Perceptions of a Change in the Selling Environment. In 29th European Marketing Academy Conference, Marketing in the New Millennium, Erasmus University, Rotterdam,ISBN: 90-5892-003-8.

Story, VM, Smith, IG, Saker, JM (2000) Characteristics of a Successful New Product Development. In Proceedings of the 7th International Product Development Management Conference, Leuven University, Belgium, pp.487-503.

Hurdley, LH, Saker, JM, Cussel, D (1999) Management Teaching and Learning: Moving into the Fast Lane? Towards the Professionalisation of the Retail Automotive Sector. In Proceedings of the British Academy of Management Annual Conference, Manchester Metropolitan University, pp.1277-1278.

Story, VM, Smith, IG, Saker, JM (1999) Developing Appropriate Measures of Success and Failure in New Product Development: A Contingency Approach. In 28th European Marketing Academy Conference, Marketing and Competition in the Information Age, Humboldt University, Berlin,ISBN: 3-00-004187-7.

Story, VM, Smith, IG, Saker, JM (1998) Developing Appropriate Measures of Success and Failure for NPD Within the Automotive Components Industry. In Proceedings of the Academy of Marketing, Sheffield Hallam University, pp.506-509, ISBN: 086339 807 3.

Story, VM, Saker, JM, Smith, IG (1998) Characteristics of a Successful New Product Development Process for European Automotive Component Suppliers: A Qualitative Study. In Proceedings of the 27th European Marketing Academy Conference, Stockholm School of Economics, pp.55-75, ISBN: 91 7258 482 3.

Ali, F, Smith, IG, Saker, JM (1997) Green Buyer Behaviour: A Conceptual Model. In Proceedings of the British Academy of Management, London Business School, p.512.

Ali, F, Smith, IG, Saker, JM (1996) The Influence of Relationship Development and Loyalty in Customer Retention and Switching Behaviour. In Proceedings of the 25th European Marketing Academy Conference, Budapest University of Economic Sciences, Hungary, pp.1341-1349.

Story, VM, Saker, JM, Smith, IG (1996) Characteristics of a Successful New Product Development Process for European Automotive Component Suppliers. In Proceedings of the 25th European Marketing Academy Conference, Budapest University of Economic Sciences, Hungary, pp.2133-2139.

Story, VM, Saker, JM, Smith, IG (1996) The New Product Development Process - An Empirical Study of Success and Failure Factors. In Marketing Education Group Conference, 2021 - A Vision for the Next 25 Years, Strathclyde University, pp.32-33, ISBN: 0 906104 26 2.

Ali, F, Saker, JM, Smith, IG (1996) Creating Relationships with Automobile Dealers. In Marketing Education Group Conference, 2021 - A Vision for the Next 25 Years, Strathclyde University, p.60, ISBN: 0 906 104 26 2.

Ali, F, Saker, JM, Smith, IG, Hickman, C (1995) Relationship Development in the Supply Chain: Boom or Bust?. In Proceedings of the Vehicle Thermal Management Systems Conference, London, pp.387-404.

Saker, JM, Smith, IG, Wright, E (1995) Towards a Contingency Based Taxonomy of Marketing Relationships. In Proceedings of the Marketing Education Group Conference, Bradford, pp.685-692.

Ali, F, Saker, JM, Smith, IG (1995) The Shape of Plastics in Automobiles: Environmental Implications and Moulding the Consumer. In Proceedings of the Marketing Education Group Conference, Bradford, p.899.

Saker, JM and Cave, P (1995) It's Never Over Until the Fat Lady Sings: Marketing the Performing Arts to Non Attenders. In Proceedings of the Marketing Education Group Conference, Bradford, p.969.

Ali, F, Hickman, C, Saker, JM, Smith, IG (1994) Relationship Marketing in the Automobile Industry: How Customer Relationships are Sustained and Why They Dissolve. In Proceedings of the Marketing Education Group Conference, Coleraine, N. Ireland, p.33.

Ali, F, Saker, JM, Callow, G (1994) The Management of Innovation Within Networks of Large and Small Firms in the Automobile Industry. In Proceedings of the 17th IBSA National Small Firms, Policy and Research Conference, Sheffield, pp.321-332.

Preston, D, Saker, JM, Smith, IG (1993) Must Strategic Marketing Planning Fail?. In Proceedings of the Marketing Education Group Conference, Loughborough University, pp.845-855.

McWilliams, F, Saker, JM, Smith, IG (1993) Marketing - is it the Modern Panacea for Museum Services?. In Proceedings of the Marketing Education Group Annual Conference, University of Loughborough, p.659.

Preston, D, Saker, JM, Smith, IG (1993) Culture Driven Strategic Planning. In Proceedings of the 22nd European Marketing Academy, ESADE, Barcelona, pp.1267-1277.

Hickman, C, Saker, JM, Ali, F (1993) The Mira Business Unit at Loughborough University - Managing Technology Transfer. In Autotech 93, Working Smarter Through Organisational Change, NEC, Birmingham, pp.35-42.

Saker, JM (1992) The Role of Social Networks in Ethnic Minority Business. In Proceedings of 22nd European Small Business Seminar, Amsterdam, pp.157-167.

Saker, JM and Smith, IG (1992) Marketing Strategy in Local Authority Leisure Services. In Proceedings of the Marketing Education Group Conference, Salford, pp.609-618.

Saker, JM, Smith, IG, Walley, P (1992) A Management Development Approach to the Integration of Manufacturing Marketing and Competitive Strategies. In Proceedings of the OMA Conference, Manchester, pp.57-62.

Saker, JM and Speed, R (1991) Developing Marketing Planning in a Special Education Service. In Proceedings of the Marketing Education Group Conference, Cardiff, pp.957-969.

Saker, JM (1991) Franchise Theory and the UK Retail Motor Distribution Network. In Proceedings of the Marketing Education Group Conference, Cardiff, p.956.

Saker, JM and Smith, IG (1990) Competition and Co-operation - The Military Metaphor: A Bridge Too Far. In Proceedings of the Marketing Education Group Conference, Oxford, pp.1299-1321.

Saker, JM (1989) The Small Business Module - Misfit or Catalyst?. In Proceedings of the CSMLO-AWG Conference on Post Modern Management, Barcelona, pp.1-19.

Saker, JM (1989) Ethnic Minority Business Marketing - The Role of the Social Network. In Proceedings of the Marketing Education Group Conference, Glasgow, pp.876-886.



Books

Saker, JM and Smith, IG (ed) (1996) European Casebook on Principles of Marketing, Prentice Hall, ISBN: 0-13-227653-4.

Davies, MA, Finlay, PN, Hart, CA, Kirkup, MH, Rafiq, M, Saker, JM, Saunders, JA, Smith, IG, Wright, LT (ed) (1993) Emerging Issues in Marketing: Proceedings of the Annual Conference of the Marketing Education Group, LUT, ISBN: 1 85901 015 6.

Saker, JM and Speed, R (1992) Strategy II, Open College Limited, ISBN: 0 7482 2713X.

Saker, JM and Speed, R (1992) Strategy I, Open College Limited.

Saker, JM and Millman, AE (ed) (1990) Growth and Development of Small High Tech Companies: Symposium Proceedings, Cranfield School of Management.



CD Objects

Taylor West, P, Reed, GM, Saker, JM (2005) Standardisation of Frustration? Implementation of Computer Assisted Sales Processes in Automotive Dealerships,Dublin Institute of Technology.

Taylor West, P, Fulford, H, Reed, GM, Saker, JM, Story, VM (2005) Cross-Cultural Dimensions of Product Newness in the Automotive Sector: Consumer Perceptions across Meso-Level Markets,Dublin Institute of Technology.

Taylor West, P, Fulford, H, Reed, GM, Saker, JM, Story, VM (2005) Perceptual and Epistemic Newness: A Combination for the Development of New Automotive Products,Dublin Institute of Technology.

Stachow, GB, Reed, GM, Story, VM, Saker, JM, Smith, IG (2004) The Impact of Manufacturer-Dealer Relationships on New Product Success,, ISBN: 1 86174 148 0.

Stachow, GB, Reed, GM, Saker, JM, Smith, IG (2004) Trustworthy, Open and Honest - is this the 21st Century Car Dealer?,, ISBN: 1 86174 148 0.

Maxwell, S, Reed, GM, Saker, JM, Story, VM (2004) The Playfulness of Sales Managers: Its Effect on Sales Reps' Organizational Commitment to Job Satisfaction,, ISBN: 84-8371-464-7.

Maxwell, S, Reed, GM, Saker, JM, Story, VM (2004) What Determines Sales Reps' Organisational Commitment? It Depends on Whom You Ask,.

Maxwell, S, Reed, GM, Saker, JM, Story, VM (2003) Personality and Selling: Playing the Game - the Route to Sales Success,, ISBN: 1-85449 460 0.

Maxwell, S, Reed, GM, Saker, JM, Story, VM (2002) Predicting Sales Performance: A New Approach,, ISBN: 972-8755-00-7.

Jackson, T, Hirst, A, Wong, VW, Smith, IG, Saker, JM (2001) The Manufacturer-Retailer Interface in the New Product Commercialisation Process,.

Reed, GM, Story, VM, Saker, JM, Cussell, D (2001) Introducing Information Technology into the Buying Process in an Automotive Dealer,.

Story, VM, Hurdley, LH, Smith, IG, Saker, JM (2001) Forecasting the Future of European Automotive Retailing,.

Reed, GM, Story, VM, Saker, JM, Cussell, D (2001) The Impact of Information Technology on Consumers' Perceptions of the Buying Process in an Automotive Retail Dealer,.

Story, VM, Hurdley, LH, Smith, IG, Saker, JM (2000) Methodological and Practical Implications of the Delphi Technique in Marketing Decision-Making: A Re-Introduction,, ISBN: 0 901437 90 5.

Story, VM, Reed, GM, Hurdley, LH, Saker, JM, Cussell, D (2000) The Influence of Atmospherics in a Car Dealership,, ISBN: 0 901437 90 5.

Reed, GM, Story, VM, Hurdley, LH, Saker, JM (2000) The Influence of Atmospherics in a Car Dealership: Measuring Customer Perceptions of a Change in the Selling Environment,, ISBN: 90-5892-003-8.

Story, VM, Smith, IG, Saker, JM (1999) Developing Appropriate Measures of Success and Failure in New Product Development: A Contingency Approach,, ISBN: 3-00-004187-7.



Chapters

Saker, JR and Saker, J (2016) Social media and real-time marketing. In Principles and Practice of Marketing, © McGraw-Hill Education, pp.563-564, ISBN: 9780077174149.

Saker, J and Saker, JR (2016) Crowdsourcing of advertising. In Principles and Practice of Marketing, McGraw-Hill Education, pp.552-552, ISBN: 9780077174149.

Smith, IG and Saker, JM (1995) Teaching Strategic Marketing to "Hopeless Cases". In Klein, HEE (ed) Teaching and Interactive Methods, WACRA, pp.137-143, ISBN: 1 877868 07 8.

Saker, JM, Smith, IG, Walley, P (1992) A Management Development Approach to the Integration of Competitive, Marketing and Manufacturing Strategies in an International Engineering Company. In Hollier, H, R, Boaden, J, R, New, eds, SN (ed) International Operations: Crossing Borders in Manufacturing and Service, Elsevier Science Publishers, pp.57-62.



School/Dept Working Papers

Ali, F, Smith, IG, Saker, JM (1997) Green Buyer Behaviour: A Conceptual Model.

Ali, F, Smith, IG, Saker, JM (1997) Green Buyer Behaviour: A Conceptual Model.

Doherty, NF, Saker, JM, Smith, IG (1994) Marketing Uptake and Application in the Library Services Sector.

Doherty, NF, Saker, JM, Smith, IG (1993) Marketing Uptake and Application in the Leisure Services Sector.

Preston, D, Smith, IG, Saker, JM (1993) Culture Driven Strategic Marketing Planning.

Saker, JM (1991) The Small Business Module - Misfit or Catalyst?.

Saker, JM and Smith, IG (1991) Competition or Cooperation? The Military Metaphor in Marketing - A Bridge Too Far.

Saker, JM and Speed, R (1991) Developing Marketing Planning in a Special Education Service.

Saker, JM (1991) Ethnic Minority Entrepreneurship and the Role of Social Networks.

Saker, JM and Saunders, JA (1991) The UK Consumer Market.



Reports

Saker, J (2016) On the road to sustainable growth - boosting electric vehicles in the UK, pp.1-21.

Rowntree Jones, C and Saker, JM (1994) Dance for '93 in the East Midlands - Assessing the Impact, p.109, Arts Council of England, East Midlands Arts Board, Midlands Arts Marketing.



Other

Saker, J (2018) Headline or bottom line?, Headline or bottom line?.

Saker, J (2018) There is a hard border on Irish dealers' opinions of diesel, There is a hard border on Irish dealers' opinions of diesel.

Saker, J (2017) On the road to sustainable growth, On the road to sustainable growth.

Saker, J (2017) The curse of the middle manager, The curse of the middle manager.

Saker, J (2017) Cars in cathedrals or not, belief has a place in business, Cars in cathedrals or not, belief has a place in business.

Saker, J (2017) Will companies get a fair piece of the apprenticeship pie?, Will companies get a fair piece of the apprenticeship pie?.

Saker, J (2017) Why perception not price will beat the independents, Why perception not price will beat the independents.

Saker, J (2017) Who owns customer data? Customers do now, so get ready, Who owns customer data? Customers do now, so get ready..

Saker, J (2017) Spare me some change (at least for a few months), Spare me some change (at least for a few months).

Saker, J (2017) Even the most electrifying PR is still not new2s, Even the most electrifying PR is still not new2s.

Saker, J (2017) You don't have to be mad to work here and it doesn't help, You don't have to be mad to work here and it doesn't help.

Saker, J (2016) Reports of the hybrid's death have been greatly exaggerated, Reports of the hybrid's death have been greatly exaggerated.

Saker, J (2016) The perception problem with VW's total recall, The perception problem with VW's total recall.

Saker, J (2016) Dealerships may have a part to play in the war on terrorism, Dealerships may have a part to play in the war on terrorism.

Saker, J (2016) Our industry needs a plan to survive the post-Brexit world, Our industry needs a plan to survive the post-Brexit world.

Saker, J (2016) It's the future Jim but not as we know it, It's the future Jim but not as we know it.

Saker, J (2016) Let's ditch CSI scores and measure staff satisfaction instead, Let's ditch CSI scores and measure staff satisfaction instead.

Saker, J (2016) What does Brexit mean for dealers and why won't they discuss it, What does Brexit mean for dealers and why won't they discuss it.

Saker, J (2016) How does life online translate to life in the showroom, How does life online translate to life in the showroom.

Saker, J (2016) Data security and EV skills mean we need a professional register, Data security and EV skills mean we need a professional register.

Saker, J (2016) Inclusive digital dealers will not mourn the death of the salesman, Inclusive digital dealers will not mourn the death of the salesman.

Saker, J (2016) A tale of two cleaners - but who's in the team?, A tale of two cleaners - but who's in the team?.

Saker, J (2015) Why a professional register is win-win for the motor trade, Why a professional register is win-win for the motor trade.

Saker, J (2015) On a scale of 1 to 10. how annoying are post-service surveys?, On a scale of 1 to 10. how annoying are post-service surveys?.

Saker, J (2015) Will connected cars shift the balance of power to carmakers?, Will connected cars shift the balance of power to carmakers?.

Saker, J (2015) How a crowdsourced advert for crisps can boost your marketing, How a crowdsourced advert for crisps can boost your marketing.

Saker, J (2015) Get the human side of your business in sync with the digital, Get the human side of your business in sync with the digital.

Saker, J (2014) Use the right resource, at the right time, in the right place, Use the right resource, at the right time, in the right place.

Saker, J (2014) Apprenticeship or university degree? Why not both?, Apprenticeship or university degree? Why not both?.

Saker, J (2014) Get the basics right before building CI cathedrals, Get the basics right before building CI cathedrals.

Saker, J (2014) Younger heads will prevail in digital and social media, Younger heads will prevail in digital and social media.

Reed, GM and Saker, JM (2007) Irregular Heartbeat.

Saunders, JA, Saker, JM, Smith, IG (1996) Journal of Marketing Management: Special Issue on Exploratory Marketing Planning.

Saker, JM (1987) Kiam, V, ``Going For It''.

Saker, JM (1984) Pittwood, A, ``The Provision of Economics in BEC National Awards Curriculum''.

Saker, JM (1984) Binks, M. and Coyne, K. ``The Birth of Enterprise''.



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