Loughborough University
Leicestershire, UK
LE11 3TU
+44 (0)1509 263171
Loughborough University

Loughborough University Research Publications


Publications for Alan French

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Journal Articles

Setiawan, E, Liu, J, French, A (2019) Resource location for relief distribution and victim evacuation after a sudden-onset disaster, IISE Transactions, ISSN: 2472-5854. DOI: 10.1080/24725854.2018.1517284.

French, AP and Smith, IG (2013) Measuring brand association strength: a consumer based brand equity approach, European Journal of Marketing, 47(8), pp.1356-1367, DOI: 10.1108/03090561311324363.

French, AP, Nygreen, B, Wilson, JM (2011) An LP-based metaheuristic procedure for the k-sequential generalized assignment problem, Optimization Methods and Software, 26(2), pp.225-238, ISSN: 1055-6788. DOI: 10.1080/10556788.2010.494020.

Smith, G and French, AP (2011) Measuring the changes to leader brand associations during the 2010 election campaign, Journal of Marketing Management, 27(7-8), pp.721-738, ISSN: 0267-257X. DOI: 10.1080/0267257X.2011.587825.

French, AP and Smith, IG (2010) Measuring Political Brand Equity: A Consumer Oriented Approach, European Journal of Marketing, 44(3), pp.460-477, ISSN: 0309-0566.

Smith, IG and French, AP (2009) The Political Brand: A Consumer Perspective, Marketing Theory, 9(2), pp.209-226, ISSN: 1470-5931.

French, AP and Wilson, JM (2007) An LP-Based Heuristic Procedure for the Generalized Assignment Problem with Special Ordered Sets, Computers & Operations Research, 34(8), pp.2359-2369, ISSN: 0305-0548. DOI: 10.1016/j.cor.2005.09.008.

Foulds, LR, French, AP, Wilson, JM (2006) The Sustainable Cell Formation Problem: Manufacturing Cell Creation with Machine Modification Costs, Computers & Operations Research, 33(4), pp.1010-1032, ISSN: 0305-0548. DOI: 10.1016/j.cor.2004.09.001.

French, AP and Wilson, JM (2002) Heuristic Solution Methods for the Multilevel Generalized Assignment Problem, Journal of Heuristics, 8(2), pp.143-153, ISSN: 1381-1231. DOI: 10.1023/A:1017900606269.

French, AP, Robinson, AC, Wilson, JM (2001) Using a Hybrid Genetic-Algorithm/Branch and Bound Approach to Solve Feasibility and Optimization Integer Programming Problems, Journal of Heuristics, 7(6), pp.551-564, ISSN: 1381-1231. DOI: 10.1023/A:1011921025322.

French, AP and Finlay, PN (2000) Strongarm Arcade Games: A Case Study in Mathematical Modelling, Journal of the Operational Research Society, 51, pp.1386-1398, ISSN: 0160-5682.

French, AP and Wilson, JM (2000) Heuristic Algorithms for the Single Source Capacitated Facility Location Problem, Mathematical Algorithms, 2, pp.71-88.

Coates, DS, Doherty, NF, French, AP, Kirkup, MH (1995) Neural Networks: Fool's Gold or Layman's Delight? O.R. Insight, 8(4), pp.23-27, ISSN: 0953-5543.

Coates, DS, Doherty, NF, French, AP, Kirkup, MH (1995) Neural Networks for Store Performance Forecasting: an Empirical Comparison with Regression Techniques, The International Review of Retail, Distribution and Consumer Research, 5(4), pp.415-432, ISSN: 0959-3969.

Coates, DS, Doherty, NF, French, AP (1994) The New Multivariate Jungle: Computer Intensive Methods in Database Marketing, Journal of Marketing Management, 10, pp.207-220, ISSN: 0267-257X.



Conferences

Hart, C, Smith, G, French, AP (2011) Exploring retail brand image associations. In 16th Conference of the European Association of Education and Research in Commercial Distribution (EAERCD), Dipartimento di Economia, University of Parma, pp.41-41.

Hart, CA, Smith, IG, French, AP (2011) Exploring retail brand image associations. In 16th Conference of the European Association of Education and Research in the Commercial Distribution (EAERCD), Parma Italy, pp.41-41, ISBN: 978-88-906195-0-2.

Smith, G and French, AP (2011) Segmenting Consumers Using Brand Concept Mapping. In Oxford Brookes Business School - Burgundy Business School Joint Research Conference, Dijon, France.

French, AP and Smith, G (2011) Segmenting McDonalds: Measuring Brand Map Attractiveness. In 7th International Brand, Identity and Corporate Reputation Conference, University of Oxford.

French, AP and Smith, G (2010) Measring Changes in Brand Knowledge/Perception Using Brand Concept Mapping. In Proceedings of 24th International Conference on Operational Research, Lisbon, Portugal, p.189.

Setiawan, E, Liu, J, French, AP (2009) A Location-Allocation Model for Relief Distribution and Victim Evacuation. In Proceedings of the third International Seminar on Industrial Engineering and Management (ISIEM2009), Bali, Indonesia, pp.A71-A76.

French, AP and Smith, IG (2009) Analysing Brand Segments and Brand Strength Using the Brand Concept Mapping Approach. In 5th International Brand Identity and Corporate Reputation Conference, Clare College, University of Cambridge, 21 (abstract), ISBN: 0-9549730-4-6.

French, AP, Papaioannou, G, Wilson, JM (2009) Developing and Using Further Higher-Order Cover Cuts from Pairs of 0-1 Inequalities. In 23rd European Conference on Operational Research, Bonn, Germany, 184 (abstract).

French, AP and Wilson, JM (2006) A Metaheuristic for the Generalized Assignment Problem with Special Ordered Sets and Related Problems. In EURO XX1 21st European Conference on Operational Research, University of Iceland, Reykjavik, 138 (abstract).

French, AP and Wilson, JM (2005) An LP-Based Hybrid Heuristic Procedure for the Generalized Assignment Problem with Special Ordered Sets. In Blesa, J, M, Blum, C, Roli, A, Sampels, eds, M (ed) Second International Workshop, HM 2005, Hybrid Metaheuristics, Barcelona, Spain, pp.12-20.

French, AP, Robinson, AC, Wilson, JM (1998) A Hybrid Genetic/Branch and Bound Algorithm for Integer Programming. In Smith, D, G, Steele, C, N, Albrecht, eds, RF (ed) ICANNGA97, Artificial Neural Nets and Genetic Algorithms, University of East Anglia, Norwich, pp.238-240.

French, AP, McKeown, GP, Rayward Smith, VJ (1990) Experiences with using Formal Specification Techniques for Operations Research Problems. In The Unified Computation Laboratory, Stirling, pp.1-5.

French, AP, McKeown, GP, Rayward Smith, VJ (1990) The Systematic Reduction of VDM Specifications. In The Unified Computation Laboratory, Stirling, pp.1-6.



CD Objects

French, AP, Papaioannou, G, Wilson, JM (2009) Developing and Using Further Higher-Order Cover Cuts from Pairs of 0-1 Inequalities,.



Chapters

Smith, G and French, AP (2011) The Political Brand: A Consumer Perspective. In Baines, P (ed) Political Marketing, Sage Publications Ltd, pp.1-18, ISBN: 9781849207843.

French, AP, Robinson, AC, Wilson, JM (1998) A Hybrid Genetic/Branch and Bound Algorithm for Integer Programming. In Smith, D, G, Steele, C, N, Albrecht, eds, RF (ed) Artificial Neural Nets and Genetic Algorithms, Springer-Verlag, pp.238-240, ISBN: 3-211-83087-1.

Coates, DS, Doherty, NF, French, AP (1994) The New Multivariate Jungle: Computer Intensive Methods in Database Marketing. In Hooley, GJ and Hussey, MKE (ed) Quantitative Methods in Marketing, Academic Press, pp.207-220, ISBN: 0-12-355485-3.

French, AP, McKeown, GP, Rayward Smith, VJ (1992) The Systematic Reduction of VDM Specifications. In Rattray, CIM and Clark, RGE (ed) The Unified Computation Laboratory, Oxford University Press, pp.221-232, ISBN: 0 19 853684 4.

French, AP, McKeown, GP, Rayward Smith, VJ (1992) Experiences with Using Formal Specification Techniques for Operations Research Problems. In Rattray, CMI and Clark, RGE (ed) The Unified Computation Laboratory, Oxford University Press, pp.233-242.



School/Dept Working Papers

French, AP, Robinson, AC, Wilson, JM (1995) A Genetic Algorithm for the Satisfiability Problem.

French, AP, McKeown, GP, Rayward Smith, VJ (1994) From Formal Specifications to Integer Programs.

Coates, DS, Doherty, NF, French, AP, Kirkup, MH (1994) Store Performance Forecasting: Neural Networks vs Regression.

French, AP (1993) The Vehicle Routing Problem: A Case Study in Specification using VDM.

French, AP, McKeown, GP, Rayward Smith, VJ (1993) Generic Specifications.

Coates, DS, Doherty, NF, French, AP (1992) The New Multivariate Jungle: Computer Intensive Methods in Database Marketing.

French, AP and Wilson, JM (1992) Methods of Specification of Integer Programs - Comparisons and Some Extensions.



Reports

Wilson, JM, French, AP, Robinson, AC (1997) A Hybrid Genetic Algorithm - Branch and Bound Algorithm, p.6, Report to EPSRC.



Thesis/Dissertation

French, AP (1991) Specification, Transformation Techniques with Applications to Operations Research.



Other

French, AP (1998) Winston, W.L. and Albright, S.C, ``Practical Management Science: Spreadsheet Modeling and Applications.

French, AP (1996) Rayward-Smith, V.J. (Ed) "Applications of Modern Heuristic Methods".

French, AP (1993) Pidd, M.J, ``Computer Simulation in Management Science''.



Getting in touch

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Leicestershire
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